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Cape Town to launch new brand concept and marketing campaign at London’s World Travel Market 2011

Cape Town to launch new brand concept and marketing campaign at London’s World Travel Market 2011

CAPE TOWN, South Africa - Cape Town Tourism is preparing to leave for the World Travel Market 2011, taking place in London from November 7-10, 2011. An annual travel industry event, the World Travel Market (WTM) provides a unique forum for tourism stakeholders, … October 25, 2011
A year after the World Cup - a strong tourism brand for Cape Town is vital for economic sustainability

A year after the World Cup - a strong tourism brand for Cape Town is vital for economic sustainability

The international tourism industry has struggled hard to battle declines in turnover, as the effects of the global recession linger on. The global financial crisis and the subsequent consumer behavioral change has had a significant adverse effect on the … June 9, 2011
Seychelles brand of tourism earns international respect and recognition

Seychelles brand of tourism earns international respect and recognition

The Seychelles brand of tourism, the vision set into motion by Seychelles President James Michel last year, has not only achieved its first objectives for the country by showing marked increases in visitor arrival numbers, but it is also now receiving … March 13, 2011



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