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Speak with cultural relevance to reach US Hispanics

Speak with cultural relevance to reach US Hispanics

ORLANDO, Florida - In order to reach the growing US Hispanic market, organizations need to know how to speak the language, said Jorge Plasencia here yesterday. But that language isn’t simply Spanish. “If you speak to us in a culturally relevant … January 24, 2013
Online tool that helps hotels go green now available in Spanish

Online tool that helps hotels go green now available in Spanish

Hotel Energy Solutions, an online tool developed by UNWTO which allows hotels to assess their energy consumption and move towards more sustainable energy options, has been launched in Spanish on the occasion of “World Tourism Day 2012 – Tourism and … September 28, 2012
UNWTO expresses great concern over the change of status of the Spanish Tourism Secretariat

UNWTO expresses great concern over the change of status of the Spanish Tourism Secretariat

While the decision of the Spanish government to implement a series of austerity measures to address the public deficit is fully understandable, UNWTO expressed great concern that such measures have translated into the end of a separate Secretariat for … July 26, 2010



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