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‘Da Vinci – An Exhibition of Genius’ Debuting in Asia

‘Da Vinci – An Exhibition of Genius’ Debuting in Asia ( Presenting 10 Years of Prodigious Work from the Italian Artisans

Leonardo da Vinci was arguably the greatest genius the world has witnessed, his brilliance stretching across numerous fields of science, music, art, sculpture, engineering, anatomy, architecture and beyond. Now for the first time in Asia, we will be able to examine the life and incredible achievements of the Italian master, who lived some 500 years before us in the Renaissance but whose timeless genius continues to shine through modern lives via his inventions and works of art.

Sponsored by Shun Tak Holdings, ‘Da Vinci – An Exhibition of Genius’ is an all-embracing collection travelling the world to showcase the full repertoire of Leonardo’s genius. The exhibition, to be held at Macau Tower from December 2007 to February 2008, consists of 15 designated zones in 20,000 sq. ft of floor space. Surrounded by distinctly Renaissance decorations, visitors will be able to experience first-hand Leonardo’s exploits in arts and science complimented by interactive exhibits and displays.

As we filter through the importance of general education in school curriculums, students will most certainly benefit from a glimpse at the width and depth of Da Vinci’s lifelong pursuits. Most importantly, his relentless quest for perfection and thirst for knowledge set a glowing example for our youngsters, and will inspire us to go on and live our own extraordinary lives.

- 10 Years Behind-the-Scenes for One Stunning Exhibition -
Over the past decade, a group of Italian artisans meticulously studied Leonardo’s codices and created over 200 models of his inventions in anatomy, optics, flight, hydraulics, music and mechanics, making this exhibition a reality. Around one-third of the machines are interactive to enhance the learning experience. Highly edutaining 3D animations looking into the Mona Lisa, The Last Supper, Vitruvian Man and Leonardo’s remarkable Sforza horse sculpture are also presented, along with an audio guide to help guests negotiate their way through Leonardo’s works. We are also pleased to have famous Hong Kong filmmaker Mr Alfred Cheung Kin Ting as he narrates the Cantonese tour for this showcase exhibition. Since 2006, the exhibition has travelled to cities like Moscow, Melbourne, San Francisco and Rio de Janeiro, attracting close to 1.5 million visitors worldwide.

- Secrets of Mona Lisa…… revealed -
Each year over 8 million people visit the Louvre to see the Mona Lisa, yet what we see on display today hardly resembles Leonardo’s painting some 500 years ago.

To put things into perspective, the exhibition demonstrates for the first time in Asia a collection of unique photographs of the eternal masterpiece. Commissioned by The Louvre Museum, French engineer Pascal Cotte used a high-res multi spectral camera to uncover details beyond human vision, illustrating how the painting actually looked like in 1506. Twenty five secrets have been revealed in 2007, including: a blotch near one eye likely to be damaged by water in Napoleon’s bathroom, the bluer sky and greener trees behind her, the presence of eyebrows and eyelashes…… thanks to Cotte’s purpose-built 240-megapixel camera.

- Merchandise&Workshop -
A unique and creative range of exclusive Leonardo da Vinci merchandise is available at the Exhibition, including stationery, T-shirts, posters, souvenirs and books. Bring home an official programme and DVD as a memento from the tour! The interactive workshop will also inspire guests of all ages to turn on their thinking cap and learn through a selection of fun activities and games.

Do you know that Leonardo……
- had never received formal schooling?
- wrote from the bottom right of the page upwards, in mirror image?
- had his own patent inside his designs?
- used to keep the Mona Lisa with him all the time?
- invented the submarine, camera, automobile and steam cannon?
- fully represented the beauty of The ‘golden ratio’ in the Vitruvian Man?
- has secretly dissected 30 male and female corpses of all ages?

‘Da Vinci – An Exhibition of Genius’

Exhibition Period: 1 Dec 2007 to Feb 2008
Opening Hours: 10 am to 7 pm daily
Venue: Level 2 Exhibition Hall, Macau Tower
Admission Fee: $80 (Standard)/ $40 (Children&senior citizens)

Package tours at around $390 are available for school groups of 30 people or more, including return ferry tickets sponsored by TurboJET, tour guide, lunch and activities for teachers and students. (Enquiries: 2859 3443)

Contact: Andy Lau PR & Communications Assistant Group Marketing Department Shun Tak Holdings Limited DL: (852) 2859-3187 F: (852) 2858-2156

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