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Seychelles drive in Ireland ends successfully

Seychelles drive in Ireland ends successfully ( Seychelles has successfully ended one of its many exposures planned for the Irish market this year and is already looking ahead to a promising year.

The destination was last weekend represented for the first time at the World Holiday Show in Dublin and this was followed by a series of sales calls to selected tour operators.

At the same time, there was a three-week promotion running on different radio stations in Ireland to win a trip to the Seychelles.

Speaking after the show and sales calls, Maria Morel from the Seychelles Tourist Office in London said that there was remarkable interest in Seychelles in Ireland and the consumers visiting the stand were responsive to the promotional fares and packages on offer.

It is to be noted that Etihad Airways had designed exclusive packages to Seychelles just for this fair. This comes as part of the airline's strong support to further promote the ongoing “Affordable Seychelles” concept.

A number of meetings were held during the show which brought forth interesting projects in which Seychelles can participate with other tour operators or airline partners to better sell the destination.

It is to be noted that the Seychelles Tourist Office worked alongside the Seychellois students currently studying at The Shannon College of Hotel Management to display and promote the islands at the fair.

The students are pursuing a Bachelor of Business Studies (BBS) Degree in International Hotel Management and had traveled to Dublin especially to help in promoting their islands.

The Director of the Shannon College, Phillip Smyth, who had been instrumental in realizing the partnership between the Seychelles Tourism Board and the College in order for the students to participate in this event, also stopped at the stand during the three-day show to give his support to the destination.

Ms. Morel said it was a big plus to have the students on the stand as they all showed a high level of professionalism and embraced the opportunity to promote their islands.

She added that it was clear that the Irish tourists were looking for something new, a new experience and a place that they dream of visiting. Seychelles, she said, greatly appealed to many of them.

“Ireland is definitely a market which Seychelles can benefit from, and if we continue to push, we will get a bigger percentage from their outbound market than what we are getting now," she said.


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