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Pakistan International Airlines joins International Council of Tourism Partners

Pakistan International Airlines joins International Council of Tourism Partners ( HALEIWA, Hawaii, USA; BRUSSELS, Belgium; VICTORIA, Seychelles; BALI, Indonesia – The International Council of Tourism Partners (ICTP) announced that Pakistan International Airlines has joined the alliance as an associate member.

Pakistan International Airlines (PIA) is Pakistan's flagship national airline that has been an air travel pioneer since its inception in 1955. PIA has many firsts to its credit and continues to soar, ever committed to innovation and rich customer experiences. With a fleet of young airplanes, a crew dedicated to providing the highest standards of in-flight service, and stellar management, PIA is an airline that's going places.

As a business leader, PIA is committed to making the world a better place. PIA is driven by the highest standards of corporate governance and social responsibility. As a public sector organization and a business leader, PIA believes in building strong relationships with customers, partners, employees, and the communities in which it operates. The organization's values are exemplified in a range of corporate initiatives designed to impact positively on the lives of multiple stakeholders. PIA practices active corporate citizenship through social services, support for non-profit organizations, medical services for employees, the promotion of sports, and educational initiatives.

PIA has institutionalized the practice of good governance by establishing a Corporate Social Responsibility Committee. The Committee provides a platform to evaluate, update, and recommend best practices as PIA continues on its mission to adhere to business ethics and stamp out corruption.

ICTP Chairman Juergen T. Steinmetz said: “With a leadership that understands the true meaning of social accountability, PIA has been able to realize its visions. At PIA, corporate social responsibility is woven into the fabric of its daily operations, and we at ICTP are proud to have them as an associate member.”

For more information, go to .


The International Council of Tourism Partners (ICTP) is a grassroots travel and tourism coalition of global destinations committed to quality service and green growth. ICTP engages communities and their stakeholders to share quality and green opportunities including tools and resources, access to funding, education, and marketing support. ICTP advocates sustainable aviation growth, streamlined travel formalities, and fair coherent taxation. ICTP supports the UN Millennium Development Goals, the UN World Tourism Organization's Global Code of Ethics for Tourism, and a range of programs that underpin them.

ICTP has destination members in Anguilla; Aruba; Australia; Bangladesh; Belgium, Belize; Brazil; Canada; Caribbean; China; Croatia; Cyrpus; Egypt; Ecuador; Egypt; (The) Gambia; Georgia; Germany; Ghana; Greece; Grenada; India; Indonesia; Iran; Jordan; Kenya; Korea (South); La Reunion (French Indian Ocean); Malaysia; Malawi; Mauritius; Mexico; Morocco; Nicaragua; Nigeria; Northern Mariana Islands (USA Pacific Island Territory); Romania; Sultanate of Oman; Pakistan; Palestine; Philippines; Portugal; Rwanda; Seychelles; Sierra Leone; South Africa; Sri Lanka; St. Eustatius (Dutch Caribbean); St. Kitts; St. Lucia; Sudan; Tajikistan; Tanzania; Trinidad&Tobago; Uganda; USA; Yemen; Zambia; and Zimbabwe.

For more information, go to: .

MEDIA CONTACTS: International Council of Tourism Partners, Juergen Thomas Steinmetz, Chairman, Phone: +1-808-566-9900, Email: ; Geoffrey Lipman, President,

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