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ETOA Global European Marketplace – 20 up on 2006

ETOA Global European Marketplace – 20 up on 2006 ( On 9th November the European inbound travel industry will be meeting at the Global European Marketplace (GEM) in London’s Earls Court. The event, organised by the European Tour Operators Association (ETOA), is already set to be 20% larger than it was last year.

The launch of GEM coincides with a move to hold the Annual Conference and Workshop alongside each other on one day.

“We had to recognise that the industry is changing,” said Tom Jenkins, Executive Director of ETOA. “When the Association was founded, there were clear divisions between Tour Operators (who had something to buy) and suppliers (who were trying to sell). Now relationships are much more complex: as businesses need to buy and sell simultaneously, the ability to network becomes more important.”

“We will continue to have the largest spread of purchasing tables in Europe, and an extremely dense schedule of pre-set appointments. If booking trends continue, we should have nearly 180 tables of tour operators, handling over 5,400 appointments with suppliers. This is what we have always done.”

“In addition, we are creating time and space for networking with a conference taking place alongside the workshop. There we will be discussing matters of crucial concern to all aspects of the industry – supplier, wholesaler, online intermediary and inbound alike. Those attending the Conference will be encouraged to network in the workshop, and those at the workshop will be encouraged to take part in the conference.”

“I am delighted that the European industry has been so enthusiastic about this event. It is not an easy time for tour operators, e-commerce or wholesalers. Some origin markets are softening, hotels are achieving record prices in many important centres and new regulations (particularly concerning working time) have proved to be as expensive and complicated to implement as we had feared. The healthy level of bookings for GEM reflects the need to keep abreast of developments in a very fast-changing market and a real hunger to find new ideas and new partners.”

About the Global European Marketplace
ETOA’s Global European Marketplace is the most important gathering of the European inbound tourism industry. It takes place on Friday November 9th, at the Brompton Hall, Earls Court, London, immediately before World Travel Market in London and all the major players participate, including Accor, Amadeus, American Express, British Airways Holidays, Cosmos, Ebookers, Eurostar, Expedia, Globus, Gullivers, Hilton, Historic Royal Palaces, InterContinental, Kempinski, Kuoni, London Eye, Marriott, Sixt, Sol Melia, Starwood, Tauck World Discovery and Tussauds Group.

The event comprises a conference, workshop, exhibition and black tie dinner at the Café Royale with entertainment provided by the Moulin Rouge. The conference is attended by over a hundred top executives, high-level consultants and the media. The workshop facilitates approximately 7,500 one-on-one meetings between senior-level buyers and sellers, with the buyers seated at tables and sellers circulating to meet them.

About ETOA
Since its foundation in 1989, ETOA has grown exponentially to include over 400 member organisations, of which more than a hundred are Tour Operators. Collectively, ETOA represents over €7 billion spending on accommodation and travel services annually.

ETOA provides representation at the European government level for companies involved in bringing tourists to Europe. The Association promotes greater awareness of the benefits provided by the group travel industry in Europe - particularly increased income and employment. ETOA also influences European tourism policy and legislation.

Areas of specific activity include:
• Promoting Europe as a tourism destination
• Establishing codes of conduct and guidelines for its members
• Establishing commercial opportunities between buyers and sellers
• Working with other travel&tourism associations to raise the industry’s profile

For further information and to gain accreditation as a journalist, please contact Sonia Wilson, Tel: +44 (0) 20 7499 4412, Email: or David Tarsh, Tarsh Consulting, Tel: +44 (0) 20 7602 5262,

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