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Travel Channel International and WTM Become Partners

Travel Channel International and WTM Become Partners (Forimmediaterelease.net) Travel Channel International, which has increased its distribution worldwide during the past year by more than 96%, has become one of World Travel Market’s official Travel Broadcast Partners.

The go ahead consumer travel TV channel, now available across Europe, Middle East and Africa, is producing a 30-minute programme from World Travel Market, repeated fifteen times in November and December. The station is also producing the spectacular prize presentation of WTM’s Passport Competition at WTM’s Conference Set on Thursday 15 November, part of the Travel Agents Day of interactive training, skills and product knowledge.

Fiona Jeffery, Chairman of World Travel Market said: ”We have been working closely with Travel Channel International for the past five years and I am delighted that they are now an official Travel Broadcast Partner.

“Travel Channel International has seen remarkable growth and enjoys a hugely significant and influential audience with 85% of viewers regularly travelling overseas for business and pleasure.

“It offers another important mechanism for our exhibitors to communicate messages to an expanding global audience.
“Travel Channel will be reporting from World Travel Market on the decisions that affect consumers and their holidays, and finding out how the industry's movers and shakers are responding to the challenge of greener travel.”
Travel Channel’s CEO, Richard Wolfe said the station’s new Travel Broadcast Partner status with World Travel Market was a reflection of the growing relationship, cemented over the past few years.

“Travel Channel is now the largest pan-European TV channel dedicated to the world of travel, broadcasting in 14 languages to over 116 countries, “ he said. “Like World Travel Market, we present a panoramic and objective perspective on the international travel and tourism industry, everything from trekking adventures to five-star luxury”.

NOTE TO EDITORS:
Travel Channel International
Launched in 1994, Travel Channel International, broadcasts to 116 countries across Europe, Africa and the Middle East. Travel Channel International is entertaining, practical, informative and inspirational, and presents a uniquely panoramic and objective perspective on the travel experience, providing something for everyone, from trekking adventures to five-star luxury. Whether you are planning a trip or simply love armchair globetrotting, Travel Channel International’s exciting mix of programming gives you the inside view with an expert eye on the latest travel news and trends.

World Travel Market
Reed Exhibitions is the world’s leading organiser of exhibitions and conferences. Reed brings together over 90,000 suppliers and more than 5.5 million buyers from around the world every year generating billions of dollars in business. Today Reed events are held in 38 countries throughout the Americas, Europe, the Middle East and Asia Pacific, and organised by 33 fully staffed offices.

Reed’s portfolio of over 460 events serves 52 industry sectors, including:
aerospace and defense, building and construction, design, electronics, energy, oil and gas, entertainment, food and hospitality, gifts, healthcare, IT/telecoms, jewellery, manufacturing, marketing and business services, pharmaceuticals, property, publishing, sport and recreation, transport and logistics and travel.

Working closely with professional bodies, trade associations and government departments Reed ensures that each and every event is targeted and relevant to industry needs. As a result, many Reed events are market leaders in their field.

Reed Exhibitions is part of Reed Elsevier, a FTSE 100 company and world-leading publisher and information provider, with revenues in excess of £4.8 billion (US$ 8.4 billion) (2004).

Reed Travel Exhibitions organise 17 events worldwide, including World Travel Market, Arabian Travel Market, C.I.S. Travel Market, EIBTM, British Travel Trade Fair, Asia Pacific Incentives&Meetings Expo (AIME), International Golf Travel Market, Top Resa, Mediterranean Travel Fair, ICCA Exhibition, in association with the ICCA Congress, International Luxury Travel Market (ILTM), La Cumbre, City Break, China Incentive, Business Travel&Meetings Exhibition (CIBTM), Latin American&Caribbean Incentive&Meetings Exhibition (LACIME), Gulf Incentive Business Travel&Meetings (GIBTM) and Asia Luxury Travel Market (ALTM).

For further press information, please visit the Reed Travel Exhibitions’ website on www.reedtravelexhibitions.com

For further information: Contact Jane Larcombe on telephone +44 (0) 1892 785071; email jane@janelarcombecommunications.com

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