Air Seychelles appoints Cramer Ball as Chief Executive Officer
The Minister has stated that the President of Seychelles, James Michel, has welcomed the arrival of a strong management team from Etihad to orient Air Seychelles on a robust and secure footing, in order to position it for future development to serve Seychelles’ tourism industry internationally.
The Minister has reiterated that the strategic partnership with Etihad has been made possible due to the personal contact and intervention of President Michel with the Royal Family of Abu Dhabi and because of the excellent personal relations that exist between President Michel and the Royal Family.
Mr. Ball, who was formerly Etihad Airways’ Regional General Manager, Asia Pacific South and Australasia, has been seconded to the Seychelles national carrier as part of the restructuring program for Air Seychelles, which will be implemented jointly with Etihad Airways.
With a wealth of broad-based industry experience, which encompasses both commercial and financial areas of the business, Mr. Ball is a highly-respected aviation professional.
Before joining Etihad Airways, in a career spanning two decades, he held senior management positions at Gulf Air, Qantas, Kendell Airlines, and Ansett Australia/Air New Zealand.
Commenting on his new role, Air Seychelles Chief Executive Officer, Mr. Ball said: “This a very exciting point in the development of the airline. The recently announced strategic partnership with Etihad Airways, backed by the 40 percent stake the UAE national carrier has taken, will allow us to consolidate our position as a brand leader on the routes we serve.
“Air Seychelles will work closely with Etihad Airways to leverage synergies and create efficiencies that will reduce costs and maximize yields. We will also look to implement strategies that will benefit the economy and support the tourism industry of the Seychelles as a whole.”
Shelley Cole has also been seconded to Air Seychelles to take on the position as Chief Financial Officer, effective immediately. Prior to joining the Air Seychelles, Ms. Cole, who is member of the Institute of Chartered Accountants, was Etihad Airways’ Regional Finance Manager, Asia Pacific, and has also held positions at Shell International Ltd. in London and Caltex in Sydney.
PHOTO (L to R): Cramer Ball&Shelley Cole / Photo from Seychelles Tourism Board
MEDIA CONTACT: Alain St.Ange, CEO, Seychelles Tourism Board, Email: firstname.lastname@example.org