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Seychelles at Beijing International Tourism Expo 2011

Seychelles at Beijing International Tourism Expo 2011 ( The Seychelles Tourism Board participated at the Beijing International Tourism Expo 2011 (BITE) held from June 17-19, 2011.

Since the fair dates coincided with Seychelles National Day, June 18, and the 35th anniversary of the establishment of diplomatic relations between Seychelles and China, the Seychelles Tourism Board, together with the Seychelles Embassy in China, organized a Seychelles evening for the occasion.

The evening attracted close to some 300 invitees including tour operators, travel agents, media, and potential business investors. The highlight of the evening saw the launch of Seychelles' Ambassador Mr. Philippe Le Gall’s book, “A selection of texts on Seychelles and China," dedicated to the two countries respective Presidents whom the ambassador describe as being “the two architects of [the] Seychelles-China deep friendship.”

The Deputy CEO of the Seychelles Tourism Board, Mrs. Elsia Grandcourt, delivered the welcoming address, and she took the opportunity to introduce the Seychelles' two tourism attaches based in China: Mr. Jean-Luc Lai Lam and Mr. Li Huan. Both are based at the Seychelles Embassy in Beijing.

The Seychelles Tourism Board also had the valuable support of Kempinski Hotel in Beijing who took the opportunity to announce the opening of their hotel in Seychelles later this year. Emirates Airlines was also on board to give support in sponsoring 4 return tickets (Beijing-Seychelles-Beijing) for a FAM trip later this year.

The Seychelles Director for Asia&Australasia, Mrs. Myrna Michel, along with local partners, Mrs. Johnette Labiche, Regional Director of Sales for Berjaya Beau Vallon Bay Hotel, and Mrs. Noella Gappy from Masons Travel, who were in Beijing to attend BITE, were all present at the event. The two local partners present also contributed to the evening by pledging to provide the accommodation and ground-handling operations for the lucky winners of the FAM trip. Desroches Island Resort also contributed towards the fair and support was also present from two of the Seychelles Tourism Ambassadors, Mrs. Susan Rose-Lundeby, based in Singapore, and Ms. June Camille, based in Hong Kong.

The Seychelles famous cultural group, “ZEZ," was there all night to keep the invitees entertained with Creole music. Kempinski Hotel also did their best to include some Creole dishes in their menu such as “Kari Koko Poul,” “Salad Zourit,” and “Pwason Griye.”

MEDIA CONTACT: Alain St. Ange, CEO, Seychelles Tourism Board, Email:

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