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Green Team executive to speak at ITB in Berlin

Green Team executive to speak at ITB in Berlin (Forimmediaterelease.net) HANK STEWART TO DISCUSS THE AWAKENING CONSUMER, SHARED RESPONSIBILITY AND HOW TRAVEL MARKETERS CAN GROW THEIR BUSINESS BY EMBRACING THEM

NEW YORK, New York - More and more companies are creating deeper emotional connections with their consumers by inviting them to participate in a variety of
social and environmental initiatives. That’s the message Green Team Vice President of Brand Strategy, Hank Stewart, will deliver to ITB attendees in Berlin on March 11. In his presentation to travel trade executives, Stewart will site examples of the trend of shared responsibility both within and outside of the travel industry, as well as share insight on
the Awakening Consumer.

“The concept of shared responsibility has always been embraced in the sustainable travel arena,” said Stewart. “It’s exciting to see it starting to gain more traction in the traditional travel space. Travel can be such a powerful force for positive change in the world, and embracing shared responsibility can help further that. Of course, there has to be a business case for such initiatives, and I welcome the opportunity to demonstrate that
to industry members at ITB.”

ABOUT GREEN TEAM

Green Team is an independent, New York-based marketing communications agency with a sister agency in Australia. Since 1993, the agency has specialized in sustainable products, services, and issues, as well as travel. The agency helps brands connect with The Awakening Consumer, an educated, engaged, and influential audience that uses its purchase power to affect change and supports brands whose values are in line with its own. For more information, please visit www.greenteamusa.com .

PHOTO: Hank Stewart

MEDIA CONTACT: Hank Stewart, Green Team, Email: Hank@greenteamusa.com , Phone: (212) 966 6365 x332

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