Cape Town Tourism offers membership to temporary accommodation providers during 2010 FIFA World Cup
December 9, 2009 in Accommodation
(Forimmediaterelease.net) The FIFA Final Draw has determined the fixtures for the 2010 FIFA World Cup, and fans from across the world are rushing to book accommodation to be in the cities their teams will be playing in during June and July 2010. With many Cape Town residents wanting to convert their homes into temporary rental accommodation during the 2010 FIFA World Cup, two significant problem areas exist. On the one hand, visitors booking temporary accommodation have little assurance that the accommodation they pay for will live up to their expectations and deliver on the promises made. On the other hand, individuals wanting to rent out their homes may have difficulty marketing their accommodation offerings to potential 2010 FIFA World Cup visitors.
To assist accommodation holders and clients in this process, Cape Town Tourism will introduce a temporary accommodation tier to their membership criteria. The membership will be set at current rates, based on the size and type of accommodation offered. Key to becoming a member is the assessment of the property by Cape Town Tourism. A successful assessment ultimately leads to a membership accreditation, representation on Cape Town Tourism’s web site www.capetown.travel/2010 .
Cape Town Tourism will be rolling out a viral marketing campaign to advertise the benefits of the membership program for temporary accommodation providers early next year.
Rabbit in a Hat Communications Tammy White Email: tammy@rabbitinahat.co.za Phone: + 27 21 447 3198, + 27 73 202 5041 Cape Town Tourism Lianne Burton Email: lianne@capetown.travel Phone: + 27 21 487 6800

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