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Turning blue can make all the difference

Turning blue can make all the difference ( Message from Fiona Jeffery, founder & chairman, World Travel Market:

Join hundreds of professionals across the UK getting behind World Water Day 09 so that we can carry out more life saving projects across the globe.

"Go Blue!" on Friday, March 20 by dying your hair, creatively applying makeup, or simply wearing something blue while donating £2 to Just a Drop. And then don't forget to send in “I'm Blue!" photos because we'll be choosing the funniest to showcase on our website and within the trade press.

For further information, visit, or to donate £2 today or consider donating £2 a month and giving someone clean water for life.

Thanking you in advance for your kindness and support.

The Facts:

Every 17 seconds a child in the developing world dies because of unsafe water - that's over 5,000 deaths every day, which amounts to over 1.8 million each year. To survive, women and children often need to walk 5 hours a day to collect water. Typically they carry water weighing in excess of 20kg for over 6 kms. These are horrifying facts, but it can take just £10 to supply a person with clean, safe water for life, SO PLEASE GIVE GENEROUSLY.


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