Welcome to B&B accommodation... 2009 style - a butler and Bentley limousine await you
A super-sleek limousine will be ready and waiting at the airport and then a modern-day Jeeves - the gentleman's valet from the famous P.G. Wodehouse stories - steps in to cater to the visitor's every personalized need. Your very own multi-lingual, Blackberry-toting, willing Man Friday will be available 24/7!
The shift in meetings and business travel is highlighted in this year's WTM Global Trends Report 2008, in association with global market intelligence firm Euromonitor International. World Travel Market is in London from November 10-13.
Commenting on the report's findings, Caroline Bremner, head of Travel and Tourism Research at Euromonitor International said, “The current trends resonating with travelers across all regions include the desire for environmental responsibility, social interaction, authentic travel experiences, and fair trade practices. In the current economic climate, those companies that adapt and integrate such business practices into their offering will be best placed for survival."
The trend-setting St. Regis hotel chain, with five-star luxury and excellence, has introduced made-to-measure attention for businessmen targeting Asia, where growth has been outstripping the world economies.
St. Regis has a customized fleet of Bentleys to meet the influx of CIPs and VIPs at its Singapore hotel, which is also equipped with business and fitness centers, all-day spas, free wireless internet, mobile phones/Blackberries, and laptop rentals.
Other groups, such as InterContinental and Pan-Pacific, are increasingly adopting this emphasis on business-orientated features, as the importance of hubs such as Singapore, Hong Kong, Tokyo, Shanghai, and Mumbai keeps intensifying.
Hotel rates are booming in Asia-Pacific. Business tourism to Asia is forecast to have compound, growth rate of approaching 10 percent from 2007-12, regardless of the economic crisis. Arrivals are predicted to soar from 52 million to 80 million by 2012, an average annual nine percent rise.
Singapore has the innovative JetQuay terminal, dedicated to respond exclusively to the business-class traveler seeking speedy immigration and customs clearance. There was overwhelming demand for this service during the F1 Grand Prix in the city last September. The CIPs came streaming in at full throttle.
Fiona Jeffery, chairman of World Travel Market said: “Other countries will catch onto the idea as the number of business-class-only flights - private, scheduled, and chartered - pick up.
“British Airways is due to launch its special trans-Atlantic service next year. The report says that much hinges on the success of those flights."
To satisfy customer wishes, Singapore Airlines switched its hub flights to New York (Newark) to business only and seats are sold out up to six months in advance. This success persuaded them to introduce the same system for Singapore - Los Angeles.
“The next step will be for hotels to go dual-purpose and exploit the potential in combining business with family breaks, covering everything from childcare to internet access, shopping, to theatre," added Jeffery.
“Meetings industry operators with integrated, entertainment attractions - casinos, theme and amusement parks, for example - will have an edge in luring clients and maximizing income."
A convention center capable of hosting more than 52,000 delegates should be finished in Singapore towards the end of next year.
In 2010, Shanghai and Singapore will open developments geared to big, meeting, industry events.
WTM Press Office Phone: +44 (0) 207 069 6119/6120 WTM International Press Centre onsite at ExCeL London, Level 3 After 13 November, for further information, please email: email@example.com