The first Pelé Cruise on board the Costa Serena
The Costa Serena, the flagship of the Italian fleet of Costa Cruises, will depart from Venice on the first cruise dedicated to Edson Arantes Do Nascimento, better known as “Pelé,” the “O’ Rey” (the King) of world football.
The cruise, called “El crucero de Pelé – Sabor Brasil,” an exclusive and totally innovative event in the world tourism industry, is organized by Grupo Olympia, a company with more than 20 years of entertainment experience in Brazil.
During the cruise presentation press conference, held today in Madrid, Pelé stated, “I would like to take this occasion to invite some of Europe’s best footballers of the 20th century to take this cruise. Passengers will include presidents of football confederations, federations and clubs, as well as other big names from the sports and media world. Conferences and meetings dedicated to “today’s football” will also be held during the cruise. During my career as a footballer, I was often far from my family and my friends, but I have never forgotten the special atmosphere and the unique flavours of my country. When I began to feel “saudade,” meaning when I was homesick, what I wanted the most was to be able to experience the traditions and customs of my beloved Brazil. The Costa Serena cruise, during which everything will be focused on Brazil, will spread joy throughout the entire eastern Mediterranean, with stops in Italy, Croatia and Greece. I look forward to seeing you all on board.”
The cruise program, based on “brasileñi” (Brazilian) rhythms, atmospheres and
flavors, promises to get even the shiest guest totally involved. The cruise will be the perfect combination of pleasure and fun, with lots of parties, festivities and musical shows involving great Brazilian performers such Alexandre Pires, Toquinho and the Grupo Sereno.
Gastronomy will also be on center stage, with events based on Brazilian delicacies, including theme parties, like “Brasíl en Alta Mar.” There will also be an exhibition of historic collectors’ items tied to some of the great moments in Pelé’s life, with neverseen-before video clips. In other words, a real “brazileña” cruise that puts football, samba and “feijoada” in the spotlight, with everything flavored to perfection by delicious caipiriñas.
Pelé’s cruise will not only offer relaxation and fun but also “business” opportunities for all sport professionals.
For additional information: www.pelecruise.com
28/06 - Venice-Italy
29/06 - Bari- Italy
30/06 - Olympia-Greece
01/07 - Mykonos- Greece
02/07 - Rhodes - Greece
03/07 - At sea
04/07 - Dubrovnik-Croatia
05/07 - Venice-Italy
Welcome cocktail with Pelé
Gala dinner with the Captain
“Brasíl en Alta Mar” Party
“Pelé Supercampeón” (Pelé Super Champion) Exhibition
Alexandre Píres Show
Grupo Sereno Show
Photo shoot with Pelé
Farewell cocktail with Pelé
Eunice Lee Marketing Manager Pacific Asia Operations Costa Crociere S.p.A. – P.A.O. T: (852) 3528 5315/ 3528 5328 E: firstname.lastname@example.org Ryan Lai Ogilvy Public Relations Worldwide T: (852) 2884 8536 E: email@example.com Lily Chiu Assistant Marketing Manager Pacific Asia Operations Costa Crociere S.p.A. – P.A.O. T: (852) 3528 5316/ 3528 5328 E: firstname.lastname@example.org