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Air Seychelles and Ministry of Tourism & Culture meet to discuss visibility campaigns

Air Seychelles and Ministry of Tourism & Culture meet to discuss visibility campaigns ( Josie Michaud-Payet of Air Seychelles this week met with Minister Alain St.Ange, the Seychelles Minister responsible for Tourism and Culture, to discuss visibility campaigns for Air Seychelles and in so doing for Seychelles through possible cooperation when national events are being staged in Seychelles. Also present at the meeting were Anne Lafortune, the PS for Tourism, and Benjamine Rose, the PS for Culture.

“The success for a business is increased when its brand is known and this is achieved through visibility campaigns. The spirit of competition is today very evident in Seychelles, and businesses are looking at ways and means to be partnering with the country's national events," said Minister St.Ange who welcomed the Air Seychelles initiative for calling the meeting. After the meeting where the calendar of events were tabled and discussed, the Minister said that key to remaining relevant as a product or service is to be visible.

Air Seychelles will now be meeting to analyze their involvement and participation with the list of events staged by the Ministry of Tourism and Culture, its Tourism Board, and its National Arts Council.


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