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Let’s MICE: As of July, Lobster enhances its portfolio by the MICE division – Dominique Liggins takes responsibility for the strategic setup

Let’s MICE: As of July, Lobster enhances its portfolio by the MICE division – Dominique Liggins takes responsibility for the strategic setup (Forimmediaterelease.net) Lobster Experience expanded its portfolio by a new division: Lobster Collection MICE. The aim of this young division is to build a platform for the German speaking markets on which event planners meet exceptional international hotels as well as suppliers, tourist boards and brand ambassadors, to profit from each other. Lobster Collection MICE takes up the role of a “concierge”. For the clients’ success, synergies from the other Lobster divisions, such as Lobster Collection Leisure, marketing and communications can be used. Lobster Collection MICE currently looks after the Kameha Grand Zurich in Switzerland, Schlosshotel Kronberg in Germany, Borgo Egnazia in Italy, the Adriatic Luxury Hotels in Croatia, THE BAUERs in Venice and the Grand Tirola Kitzbühel in Austria.

Manager and director of the new division is Dominique Liggins. The trained hotel expert used to be Key Account Manager MICE at A-ROSA Resorts&Hideaways before joining the Lobster team. Due to his different roles within the top hotel industry, an event agency, within location management and sales, the thirty-four-year-old has a 360° view for the needs of the hoteliers as well as event planners. He is supported by Johann Petrow, whom lately developed and managed the CEE and CIS markets at Lobster Experience.

Lobster Experience unifies the divisions Lobster Collection Leisure, Lobster Collection MICE, Lobster Event, Lobster Communications, Lobster Academy and Little Lobster (Marketing).

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www.lobster-experience.com

Lobster Experience GmbH & Co. KG | Starkenburgring 12 | 63069 Offenbach | Germany | Tel. 0049 83 675 00 | E-Mail: mice@lobster-experience.com | Web: www.lobster-experience.com

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