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Starwood Hotel and Resorts' Costa Smeralda - Sardinia's Emerald Coast Celebrates La Dolce Vita

Starwood Hotel and Resorts' Costa Smeralda - Sardinia's Emerald Coast Celebrates La Dolce Vita (Forimmediaterelease.net) BEVERLY HILLS, Calif., 17 June 2008: Whether you choose to land in Sardinia by private jet or commercial airliner, your unforgettable journey to Costa Smeralda begins the moment you touch down in this magical island destination off Italy's coast. The breathtaking emerald-hued waters of the Mediterranean shores here simply demanded its Italian name, Costa Smeralda.

Punctuated by bright white, sugar sand and unique granite outcroppings, this family of four ultra-exclusive Starwood Luxury Collection resorts offers the complete range of getaway personalities. Upon your desire or whim, choose from complete and secure seclusion, private pools and beaches, and every imaginable amenities brought chair or bedside … to the “see and be seen" excitement of haute couture, world-recognized entertainment, chic shopping and elite gastronomic adventures on the beach, by the pool or aboard the world class yachts that dot the harbor.

Climatic wind conditions permit picture perfect enjoyment of the island's sun, sea and surf for only a few brief months per year, which helps keep Costa Smeralda's secret safe with those in the know. Early fall is the perfect time to take advantage of idyllic weather at a more relaxed pace, after the rush of the traditional European vacation month in August. Golf, sail, hike explore historical sites, browse Hermes, Gucci, Ermenegildo Zegna, Vuitton and more or merely disappear for a week or two
into a refuge of complete indulgence.

These extraordinary resorts, a 1960's inspiration of Karim Aga Khan IV, have hosted the yachting and polo set for generations, where the boating highlight comes each September with the Sardinia Cup. The equestrian life will always be an integral part of Costa Smeralda life, culture and visitors, as the Aga Khan owns Ireland's Gilltown Stud Farm, Haras de Bonneval breeding farm in France and the famous Calvados stud farms.

Savin Couelle, “the father of the Costa Smeralda's architects" supervised the creation of this visceral architecture, blending the intense Sardinian light with natural and created shade. While melding Moorish and rustic design, he carefully orchestrated a recipe of elegance and intuition. His father Jacques Couelle working in concert with the Aga Khan, created the 5 star luxury hotel and private marina known as Cala Di Volpe and added his signature hand-made glass colored blocks which appear above the spacious dining room and unique spaces. Couelle's designs gave rise to a host of worldwide imitators, none of whom have duplicated his inspired, timeless creation here. Drawing on three thousand years of the island's inhabited history, its indigenous materials, natural and architectural
forms, he strived that “The visitor must never know for sure that a building hasn't always been there."

Many opt to view the stunning, granite rock formations and natural beauty from the water. Every year, more and more megayachts call the Costa Smeralda their year round home, due to the recent initiation of new tax advantages. Some of these extraordinary craft are available for short term
contract, and, of course, Starwood's attentive yet unobtrusive staff graciously charter available water craft or arrange gourmet picnics for their celebrity guests, villa residents, and international sailing teams.

The journey of a lifetime begins with touchdown at Costa Smeralda. Allow the Starwood Hotels and Resorts staff to fulfill your every vacation desire, and join the many repeat elite who make next year's reservations while still enjoying this year's resplendent stay. Cala di Volpe, the 124 room epitome of resort luxury can be found along the idyllic road to Porto Cervo and shares the center stage with Hotel Pitrizza, Hotel Romazzino and Hotel Cervo. Starwood guests are able to enjoy extraordinary gourmet
cuisine and Sardinian local specialties among multiple dining locations and play the well-groomed Pervero Golf course which is nestled within the gentle rolling hills in close proximity to all four unique hotel properties.

Renowned California artists are offering outdoor painting workshops in Costa Smeralda overlooking the sparkling Mediterranean. One Southern California artist and muralist, Moira Love, selected Costa Smeralda since rich earth tone colors and dramatic granite forms cast a moving contrast to emerald waters, tranquil skies and picturesque coastal villages.

For visitors seeking less privacy and private beach front access overlooking an expansive breathtaking view and lush landscaping, then Hotel Romazzino will satisfy cravings. Prefer to nest in tranquility, the waterfront dining, or a sparking pool by the enchanting ocean? Then perhaps the villas at Hotel Pitrizza will suit your desires. On the other hand, if you prefer a “fashion runway" where even the celebrities dress up and every day is a show, then Cala Di Volpe maybe the answer. Sheraton's Hotel Cervo in Porto Cervo is tucked away in a beautiful natural harbor, adjacent to a shopper's paradise including all the finest Italian fashion and retail outlets. All four luxurious properties provide a beautiful backdrop for relaxation and exceed any notions about service and hospitality since the staff is so polished and cordial. The immensely talented piano player Paolo at Cala Di Volpe entertained guests until 1:00 am while guests danced the night away under the macchia-scented midnight air.

What better way to recharge the spirit in Costa Smeralda and create life long memories.

The Italians say it best “Un'oasi di quiete tra cielo e mare nello smeraldo della costa" … A tranquil oasis set between the sea and sky on the emerald coast.

For more information, please call 1-800-325-3589 or book this season easily online at http://dgrp.reachlocal.com or www.costa2008.com

Tom Brady, The Destination Group, President +1-626-355-3471 Sierra Madre, CA USA tbrady@dgrp.com Stephanie Greger, Starwood Costa Smeralda Director of Sales Area Costa Smeralda 011-(+39) 0789.939411 in Porto Cervo, Sardinia, ITALY stephanie.greger@starwoodhotels.com

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