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Reunion Island Tourism launches 24 short videos to promote attractions and services

Reunion Island Tourism launches 24 short videos to promote attractions and services ( Reunion Island Tourism (IRT) has launched 24 individual short videos to highlight the services and attractions of the island, each covering a specific aspect with a duration of just one minute.

The tourism industry is an important sector for the economic development of Reunion Island. In an effort to better inform the people of Reunion on the tourism sector’s contributions and economic impact at large, the IRT has produced a series of 24 short awareness videos to showcase the depth of the tourism sector’s service range.

“Tourism Moments:" an immersive discovery of tourism business

Each of the 24 different videos invites the viewer to discover variety. Various professionals explain the specific aspects of their business - the tourists who give their impressions on the destination’s attractions, the students who intend to work in the field of tourism, and high-level athletes who combine passion and promote the destination as an adventure dream. The clips all have the same objective, informing the public about the many professions and segments of the tourism sector.

In the panel of tourism-related occupations, extensive work in the tourism sector can address seven values in everyday life:

• the principle of commitment: to make a passion a profession;

• the principle of movement: working in an evolving industry;

• the principle of work: the trades that move;

• the principle of interaction: working in contact with tourists;

• the principle of sharing: to offer the experience of the destination to travelers;

• the principle of pleasure: to contribute to visitor satisfaction; and

• the principle of territory: to invest and own the development of the island.

To learn more about the business of tourism on Reunion Island, find “The Tourism Minute" broadcast on the local channel 1st Meeting.

The first of the videos will be screened this Tuesday, March 31, and will run through Friday, May 1, before the evening news at 7 pm across Reunion Island. For interested readers outside Reunion who are keen to see the 24 videos, click here:

For more information about Reunion Island, visit

MEDIA CONTACT: Evelyne Coustillat, Reunion Island Tourism, Phone: +262 (0)262 90 83 69, Fax: +262 (0)262 21 00 21,

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