Fraport and Chinese partner jointly promote Frankfurt and Hesse region as a vacation destination in China
After signing the cooperation agreement, COO Giesen said: “The state of Hesse and the Federal Republic of Germany are increasingly popular as vacation destinations for Chinese tourists, with the majority of these visitors traveling via Frankfurt Airport. With the help of our new partner in China, we can provide the travel industry there with up-to-date information and offers for tourist destinations throughout the state of Hesse. As a result, we are taking another step towards establishing China as a key source market for incoming tourism to the state of Hesse. This benefits not only Frankfurt Airport but also the entire region."
China currently ranks fourth behind the U.S., the Netherlands, and the U.K by the number of international tourists visiting the state of Hesse. In 2014 alone, hotels in Hesse accommodated around 360,000 visitors from China, representing a year-on-year increase of some 18 percent. Many guests from the Far East are particularly interested in the wide range of shopping opportunities that Frankfurt and the larger Rhine-Main region have to offer. Frankfurt Airport currently boasts73 flight connections per week to 8 destinations in China and welcomed about 1 million passengers from the Middle Kingdom in 2014.
MEDIA CONTACT: Fraport AG Frankfurt Airport Services Worldwide, Robert A. Payne, B.A.A. – International Spokesman and Head of International Press/PR & External Activities Team, Press Office (UKM-PS), Corporate Communications, 60547 Frankfurt, Germany; Tel.: +49 69.690.78547; E-mail: firstname.lastname@example.org ; Internet: www.fraport.com