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Reunion Island Tourism’s booking portal holds annual seminar

Reunion Island Tourism’s booking portal holds annual seminar (Forimmediaterelease.net) The Regional Booking Platform of Reunion Island Tourism (IRT) held its annual seminar in Saline-les-Bains. Partner companies which attended the workshop took stock of the results of 2014 and learned how to continue progress in working together during the course of the day.

Over a hundred partners (hospitality and other service providers) were present at this annual event. After breakfast offered by Gîtes de France Reunion, Mr. Patrick Serveaux, President of the IRT, and Ariane Loupy, Director of the IRT, welcomed the participants. Isabelle Nativel, Head of Information&Marketing division at the IRT, also addressed the members of the IRT Marketing Club, all of them seasoned tourism professionals.

The seminar opened with the presentation of results of all the various activities undertaken in 2014, presented at the meeting by Isabelle Nativel. Particular attention was paid to the various actions tailored to products that have been conducted throughout 2014: Rally Mascarun (May 2014), Nature Cocktail (June 2014), Mafatenglish (September 2014), partnership with the site Private Sale Travels, Call brochure Alon Bat 'Kare First Edition Alon Bat' Karé dan 'South (December 2014).

Regarding the latter event, the COO of Destination South Meeting, Olivier Néry, provided details to the workshop participants that during the two days of the event, which took place from December 5-7 last year, more than 300 visitors took advantage of the offers at hand. The immediate result was that the turnover of the tourist office was quadrupled. Note that the second edition of Alon Bat 'Kare will take place on February 28 and March 1 at the Plain of Kaffirs.

Also showcased was the new award-winning website www.reunion.fr which was spruced up and given state-of-the-art interactive features last year, making it more user friendly and hence attracting more visitors.

MEDIA CONTACT: Evelyne Coustillat, Reunion Island Tourism, Phone: +262 (0)262 90 83 69, Fax: +262 (0)262 21 00 21, E.COUSTILLAT@reunion.fr

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