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ITB Berlin Convention Market Trends & Innovations

ITB Berlin Convention Market Trends & Innovations ( Richard Quest from CNN International will open the Business Travel Days at the ITB Berlin Business travel is an important factor in the growth of the travel sector as a whole - ITB Business Travel Days provide an ideal platform where business travel experts can network and expand their knowledge – Richard Quest, well-known CNN International correspondent and business travel specialist, will open this section Berlin, 27 February 2008 – The volume of business travel is increasing all the time in Germany, as revealed by the 2007 Travel Analysis conducted by Verband Deutsches Reisemanagement e.V. (VDR) – German Business Travel Management Association. In 2006 the number of domestic business travellers who made cross-border journeys reached 157 million. The total expenditure involved rose by five per cent compared with 2005, to a figure in excess of 47 billion euros. In recognition of this increasingly important economic factor the ITB Berlin set up its own platform three years ago, the ITB Business Travel Days. And the success has been remarkable: at year the ITB Business Travel Days attracted an attendance of over 2,000. Newcomers to the profession and experienced travel managers alike can obtain information and enhance their professional knowledge at the practical workshops and international forums devoted to various different countries at this year’s ITB Business Travel Days, from 5 to 9 March 2008. ITB Business Travel Forum for newcomers to the industry and international decision-makers The ITB Business Travel Forum begins with a particular highlight on Wednesday 5 March, when Richard Quest, a popular correspondent for CNN and business travel specialist will open the Business Travel Newcomers’ Day. With his monthly feature programmes “CNN Business Traveller” and “Quest”, the British anchor has become one of the most instantly recognisable members of the CNN team. The ITB Business Travel Forum is the seminar and convention section of the ITB Business Travel Days. Its free seminars, specialist papers and workshops are the ideal place for trainees, office managers, travel managers, counter staff and suppliers in the business travel sector to expand their professional knowledge and learn about ways of optimising their travel budget costs. The Business Travel Executive Day on Thursday, 6 March 2008 provides a platform where international decision-makers can exchange views with executives. The programme will include a number of workshops intended to improve the planning of business travel, under the slogan “What’s hot in Travel Management”. The Business Travel Practical Day on Friday, 7 March 2008 provides travel managers, team assistants and secretaries with insights into “Multicultural Interaction at Meetings and Events”. This will be followed by a workshop providing an overview of the available possibilities for setting up and implementing international travel management. At the Business Travel Suppliers Day, Saturday, 8 March 2008, the focus will be on environmental responsibility. The ITB Business Travel Days will conclude with the Best Exhibitor Awards between 5.30 and 7 p.m. on Saturday. For the eighth time the Cologne Business School (CBS) will be selecting the best exhibitors at the ITB Berlin in a total of ten categories. The ITB Business Travel Days, from 5 to 9 March 2008 in Hall 7.1 b, London Room 1, form part of the ITB Berlin Convention Market Trends&Innovations. ITB Berlin Convention Market Trends&Innovations The ITB Berlin will be taking place from Wednesday, 5 March, to Sunday, 9 March 2008, and the ITB Berlin Convention Market Trends&Innovations is held from Wednesday, 5 March, to Saturday, 8 March 2008. The trade visitors’ days will run from Wednesday to Friday. The partners in the ITB Convention Market Trends&Innovations are the Fachhochschule (Technical College) Worms and the tourism and travel industry market research organisation PhoCusWright Inc. from the USA. The co-host is the Mexican city of Cancún. The sponsors of the ITB Berlin Convention Market Trends&Innovations are ADAC, Deloitte and the European Investment Bank. The media partner of the ITB Hospitality Day is, and Flug Revue is the media partner of the Aviation Day. The cooperating partners in the ITB Business Travel Days are Verband Deutsches Reisemanagement e.V. (VDR), HSMA Deutschland e.V., A&O Hotels and Hostels, Deutsche Bahn, geschäftsreisekontakt,, IHK-Organisation and Intergerma. Full programme details can be found at . CNN International CNN International’s commitment to breaking news remains its trademark, but it also broadcasts a range of feature and documentary programming tailored to the business and lifestyle needs of its audience, including business, sport, travel, and the environment. The CNN brand continues to evolve to meet the needs of its international audience, not only through traditional media of television and radio, but through new media, such as the internet and wireless technology. In addition to its flagship television services and international website,, CNN is also distributed across a range of IPTV and VOD services including Joost, YouTube, Dailymotion, Jalipo and Vingo TV and accessible on mobile devices through CNN Mobile. For further information on CNN International, please contact: Harriet Otoo href="">, +44 (0) 207 693 1456.

Press contacts: Messe Berlin: Michael T. Hofer Director Press & Public Relations for the Messe Berlin group of companies ITB Berlin/ITB Asia: Astrid Ehring Press Officer Messedamm 22 D-14055 Berlin Tel.:+ 4930 3038-2275 Fax: + 4930 3038-2141 For additional details:

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