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New German Edition of E-Turbo News Partners with ETOA Workshop

New German Edition of E-Turbo News Partners with ETOA Workshop (Forimmediaterelease.net) E-Turbo News has signed a media partnership agreement with the European Tour Operators Association (ETOA) to support its spring Hoteliers’ Workshop in Berlin, which takes place the day before the start of ITB at the Maritim Hotel, Stauffenberg Strasse.

Commencing at 9.00am on March 4th and running until 6.00pm that day, approximately 50 buyers from Europe's leading inbound tour operators will conduct face to face meetings with current and prospective hotel suppliers. Those already confirmed include: Accor, American Express, Best Western, Choice Hotels, Cosmos, Crowne Plaza, Go Global, Hilton, Holiday Inn, JAC Travel Group, Late Rooms, Pestana Group, Rezidor, Scandic Hotels, Steigenberger Hotels, Top Deck and Wyndham Hotel Group. It is anticipated that participants will discuss contracts for group hotel accommodation worth several billions of euros in 2008.

During the day, Tom Jenkins, Executive Director, European Tour Operators Association (ETOA) will release findings of up-to-date research into demand for Europe from the main origin market, North America.

The partnership marks the launch of a new German travel news service from E-Turbo News, www.eturbonews.de. [details of the new service here please Thomas]. Staff from www.E-TurboNews.de will be present at the Workshop to meet senior travel executives.

Tom Jenkins, Executive Director, ETOA, said: “We are delighted to be associated with E-Turbo’s new German edition. E-Turbo has a global reach and is essential daily reading for travel professionals all over the world. Increasing its penetration to a large national audience, in its mother tongue, is a most welcome development. “

Juergen Thomas Steinmetz, Founder, E-Turbo News said: “A partnership with ETOA is very good for E-Turbo News. ETOA is the outstanding pan-European trade association for the inbound industry. It counts most of the leading inbound tour operators and their suppliers as its members and its outspoken views attract serious attention from European legislators and the international news media alike.”

The price to attend the Hoteliers’ Workshop is €395 for hotel members and €720 for hotel non members. The tour operator participation fee is €140. For further details, please go to www.etoa.org/hem.aspx.

ENDS

About ETOA
Since its foundation in 1989, ETOA has grown exponentially to include over 400 member organisations, of which over 100 are Tour Operators. Collectively, ETOA represents well over €6 billion spending on accommodation and travel services annually.

ETOA provides representation at the European government level for companies that bring tourists to Europe. The Association promotes greater awareness of the benefits provided by the group travel industry in Europe - particularly increased income and employment. ETOA also influences European tourism policy and legislation.

Areas of specific activity include:
Promoting Europe as a tourism destination
Establishing codes of conduct and guidelines for its members
Establishing commercial opportunities between buyers and sellers
Working with other travel&tourism associations to raise the industry’s profile

About E-Turbo News
For the last eight years, travel trade professionals have been turning to eTurboNews (eTN) for the latest in global travel trade news. Published Mondays through Fridays, except major U.S. holidays, eTN daily newsletter has a global reach of over 235,000 subscribers. eTN’s wire news service ForImmediateRelease.net, on the other hand, reaching 14,000+ journalists from publications around the world. Travel trade professionals comprise the majority of subscribers, but subjects covered extend beyond tourism to include issues that are of interest to consumers. For its balanced, objective, fair and critical coverage, eTN has been hailed as the new standard in travel trade news.

For further information, including photographs, please contact Tom Jenkins on: +44 (0)20 7499 4412 or David Tarsh, Tarsh Consulting, on +44 (0)20 7602 5262. OR Thomas Steinmetz, eTurboNews +1-808-536-1100 thomas@etn.travel

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