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The Escapades Seychelles - France 2014: Another successful harvest

The Escapades Seychelles - France 2014: Another successful harvest ( The 11th edition of the dedicated Seychelles Roadshow - Escapades Seychelles - took place in France from June 2-5, 2014. As always, this event was extremely well supported and turned out, by Seychelles partners, French tour operators, journalists, and travel agents.

The Seychelles` train-and-dine events took place in Lille, Lyon, Toulouse, and Biarritz where a most successful turnout of the French travel trade graced the Seychelles delegation with their presence.

The Seychelles delegation consisted of the Seychelles Tourism Board France European Director: Bernadette Willemin accompanied by Marketing Executives Christine Vel and Jennifer Dupuy, Etihad Airways/Air Seychelles: Kathleen Payet and Laurent Couturier, Banyan Tree Seychelles: Samuel Gacos, Beachcomber Ste Anne Resort and Spa: Veronique Ibrard et Norbert Couvreur, Bird Island: Serge Robert, Constance Hotels Experience: Virginie Fimbel, Hilton Seychelles: Devi Pentamah, Coco de Mer Hotel and Black Parrot Suites: Ash Behari, Domaine de l`Orangeraie and Cat Cocos: Guillaume Albert, Denis Private Island and Indian Ocean Lodge: Melanie Felix, Desroches Island: Elise Boisson, Pure Seychelles Hotels: Daniella Payet Alis.

For an event to be so well supported by both its partners and the travel trade alike, over the many years of its existence, goes to show that the right mixture of ingredients were used to create this perfect marketing recipe and tool of success, said Bernadette Willemin the European Director of the Seychelles Tourism Board. She also added that it is very important to host such dedicated Seychelles events abroad, thus bringing these beautiful islands into the lime light and forefront together with the united help of its trade partners.

As one of the partners attending this event consecutively for the past 11 years, “It is overwhelming and heartwarming to see that the Escapades Seychelles event still grows from strength to strength, continuously attracting an increasing number of agents, tour operators, and their sales teams, who are constantly interested in improving their knowledge and expertise in marketing and selling our products, and destination accordingly,” said Ash Behari, Director Hotel Coco de Mer.

As for Norbert Couvreur, General Manager – Beachcomber St. Anne Resort and Spa, he said: “Being a part of this event is important to see the hard work and efforts put into marketing the destination and products by the various marketing persons. That is why it is most important for us, from an operational perspective, to compliment these efforts with great service and hospitality once guests arrive within the destination, so that they may leave with impressions that would last them a lifetime.”

With high-tech, giant screen presentations, culminating with a state-of-the-art, 3D destination feature, the images and descriptions of these beautiful islands brought home the message of what makes Seychelles unique and sets it apart as a destination of choice among the French, and the reasons why they should experience the variety and diversity of what this country has to offer.

This annual event not only delivers the impact of the beauty of the Seychelles and the various reasons to visit, but also creates an amazing bond between the tourist office and its partners, who together as a team stood side by side in this the 11th edition of the Escapades Seychelles, proudly presenting travel to the “Seychelles… another world.”

Seychelles tourism looks forward to another decade of hard work, support, dedicated motivation, and further success in growing and maintaining the French market in its pole position it enjoys, on the podium of successful sales to the Seychelles. The next series of this event in France will take place at the beginning of June 2015.

In the meantime, this delegation moves further afield, to neighboring Belgium and The Netherlands for another promotion in this series.


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