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Reunion Island’s “flight” for Geneva

Reunion Island’s “flight” for Geneva (Forimmediaterelease.net) At a time of new technologies and access to instant information, Geneva airport has developed a flight lounge offering travelers the opportunity to rely on the advice of travel experts. On Sunday, March 30, 2014, for the first time, Reunion Island will be participating in this highly-acclaimed Geneva event.

On March 30, Geneva airport will open the doors to Salon Flight. This event will host the meeting destination from exhibitors in the tourism sector: airlines, travel agencies, tour operators, tourist offices, airports, and media.

On site, beyond the presence of travel experts, the lounge offers customers a “concept of escape" organized around thematic stands on crafts, cultural, or culinary specialties of some regions. Stands demo world music and exotic sports and an entertainment podium.

A major communications campaign aimed at the general public is implemented each year via advertisements, the display city, and the airport, in addition to radio advertising campaigns.

With nearly 20,000 visitors from the Geneva basin received in 2013, the Salon Flight lounge offers great exposure to Reunion Island in the Swiss market, a third priority market destination.

For more information, visit: www.gva.ch/fr/desktopdefault.aspx/tabid-493/1398_read-13273/

MEDIA CONTACT: Reunion Island Tourism Board, Tel: +33 810 160 000, Fax: +262 262 21 00 21, Web: www.reunion.fr

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